About Us

Welcome to Clueless Surf Culture, where the waves are calling and the sun is always shining. Founded by Jade, a passionate surfer with a vision to bring the thrill of the ocean lifestyle to everyone, Clueless Surf Culture is more than just a surf company - it's a community built on love for the sea, sand, and surf.

As a small start-up nestled in the heart of the Sutherland Shire, NSW, we are dedicated to curating a carefully selected range of products that embody the essence of surf culture. From our locally sourced suppliers to our in-house line of clothing and beach accessories, every item we offer is chosen with quality and authenticity in mind.

Our journey begins online in early 2024, where we invite you to explore our virtual shores and discover the perfect gear for your next adventure. Whether you're a seasoned pro or dipping your toes into the world of water sports for the first time, Clueless Surf Culture has something for everyone.

So whether you're catching your first wave, chasing the perfect swell or having fun in the sun, join us at Clueless Surf Culture and let's ride the wave together. Adventure awaits - are you ready to dive in?